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	<title>Mike DiBenedetto dot com &#187; defaults</title>
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	<description>A music nerd turned tech nerd.</description>
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		<title>What if the Defaults Were Different? &#8211; Pt. 1 &#8211; Fonts</title>
		<link>http://www.mikedibenedetto.com/2009/05/18/what-if-the-defaults-were-different-pt-1-fonts/</link>
		<comments>http://www.mikedibenedetto.com/2009/05/18/what-if-the-defaults-were-different-pt-1-fonts/#comments</comments>
		<pubDate>Mon, 18 May 2009 18:27:57 +0000</pubDate>
		<dc:creator>Mike</dc:creator>
				<category><![CDATA[defaults]]></category>
		<category><![CDATA[Arial]]></category>
		<category><![CDATA[Calibri]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[Times New Roman]]></category>
		<category><![CDATA[user behavior]]></category>
		<category><![CDATA[Word]]></category>

		<guid isPermaLink="false">http://www.mikedibenedetto.com/?p=76</guid>
		<description><![CDATA[When Microsoft changes default fonts, life changes -both for trees and college students. Inertia is the only thing more powerful than self interest.  As a result, default settings on the programs and web services we use are among the most powerful influencers of our behavior when we use computers.  These defaults often have interesting unintended [...]]]></description>
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<dt class="wp-caption-dt"><a href="http://en.wikipedia.org/wiki/Image:Office2007Logo.png"><img title="Microsoft Office" src="http://upload.wikimedia.org/wikipedia/en/thumb/5/58/Office2007Logo.png/300px-Office2007Logo.png" alt="Microsoft Office" width="300" height="90" /></a></dt>
<dd class="wp-caption-dd zemanta-img-attribution" style="font-size: 0.8em;">When Microsoft changes default fonts, life changes -both for trees and college students.<a href="http://en.wikipedia.org/wiki/Image:Office2007Logo.png"></a></dd>
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<p>Inertia is the only thing more powerful than self interest.  As a result, default settings on the programs and web services we use are among the most powerful influencers of our behavior when we use computers.  These defaults often have interesting unintended consequences.</p>
<p>Consider this: when <a class="zem_slink" title="Microsoft" rel="homepage" href="http://www.microsoft.com">Microsoft</a> changes the default font in <a class="zem_slink" title="Microsoft Office" rel="homepage" href="http://office.microsoft.com/en-us/default.aspx">MS Office</a>, the lives of thousands, nay millions, of trees hang in the balance.  One page of <a class="zem_slink" title="Times Roman" rel="wikipedia" href="http://en.wikipedia.org/wiki/Times_Roman">Times New Roman</a> 12 point text can hold 3,726 characters, or 292 words in a sample page of text.</p>
<p>Substitute <a class="zem_slink" title="Arial" rel="wikipedia" href="http://en.wikipedia.org/wiki/Arial">Arial</a> for Times New Roman and you can fit 2,944 characters, 252 words of sample text, which is roughly 79% of the total for Times New Roman.</p>
<p>Now try <a class="zem_slink" title="Calibri" rel="wikipedia" href="http://en.wikipedia.org/wiki/Calibri">Calibri</a>, which Microsoft just made the standard in MS Office 2007, and you can fit 3,300 characters, or 276 words, which is about 88% as much as Times New Roman.</p>
<p>Now think about a few consequences:</p>
<p>Millions of students around the world write papers every week whose length is determined not by word count but by page number.  With Microsoft&#8217;s recent default switch, the majority of students who don&#8217;t ever change the default font in Word will now be writing papers that are around 90% as long as those turned in a few years ago.  That means that a substantial number of trees will not be needed for papers and that students will have more time to do things like get in trouble or start <a href="http://www.facebook.com">billion dollar companies</a>.</p>
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